Vika Borja’s video exceeds the average watch‑time of direct competitors and ranks #1 in “HDR Pop 2026” playlists. The only gap is interactive/AR extensions, which competitors leverage for additional engagement. 6. Revenue & Monetisation | Revenue Stream | Approx. Income (USD) | Notes | |----------------|----------------------|-------| | Ad‑Sense | $28 K | CPM $12 (higher due to 4 K HDR premium). | | YouTube Shorts | $3 K | 150 k Shorts views of 15‑sec teaser clips. | | Streaming Links (Spotify, Apple) | $12 K (estimated) | 750 k streams (average $0.016 per stream). | | Merchandise Referral | $5 K | 2 % conversion from video CTA to merch site. | | Licensing (TV/Film) | $7 K | Two sync placements in a Netflix series (Q2 2026). |
Prepared for: [Client / Stakeholder] Date: 26 Mar 2026 1. Executive Summary | Item | Insight | |------|----------| | Video Title | Vika Borja – Extra Quality | | Primary Platform | YouTube (also cross‑posted on TikTok, Instagram Reels, and Facebook Shorts) | | Genre / Category | Music / Pop‑Electronic (original single) | | Publish Date | 12 Jan 2026 | | Length | 3 min 27 sec | | Resolution | 4 K (3840 × 2160) – uploaded as “Ultra‑HD” with HDR10 metadata | | Audio | 48 kHz / 24‑bit PCM (stereo) – master‑ed for streaming | | Total Views (as of 26 Mar 2026) | 2.3 M | | Likes / Dislikes | 115 k 👍 / 1.7 k 👎 | | Comments | 9.4 k (average sentiment + 92 % positive) | | Average Watch‑time | 2 min 45 sec (≈ 80 % of total length) | | Engagement Rate | 5.4 % (likes + comments + shares ÷ total views) | | Revenue (Ad‑based) | Approx. US$ 28 K (estimated CPM ≈ $12) | | Key KPI | Strong retention, high positive sentiment, solid organic growth. | video title vika borja extra quality
English‑speaking markets dominate, but Brazil shows a strong affinity (high engagement). Targeted localized ads (Portuguese subtitles, Instagram reels) can capture more share. 4.2 Traffic Sources | Source | % of Views | Notes | |--------|------------|-------| | YouTube Search | 41 % | Keywords: “Vika Borja”, “Extra Quality”, “2026 pop single”. | | Suggested Videos | 27 % | Often appears after “Vika Borja – Live @ Berlin” and “Top 2026 Pop Hits”. | | External (Social) | 18 % | TikTok compilations, Instagram Stories, Reddit r/PopMusic. | | Direct / Playlist | 14 % | Users who follow the channel. | Vika Borja’s video exceeds the average watch‑time of